Post by kmstfatema on Mar 6, 2024 3:24:43 GMT
This article is the first of three that refer to the Digital Food Lab , an event dedicated to digital innovation in catering and which featured professionals from some of the most well-known sites and portals in the catering world as speakers. With the following, the topics of online reservations, supplies, purchasing choices and quality of food delivery are introduced, summarizing the concepts expressed during the event by: Andrea Rizzi ( TheFork Italia ); Claudio Chinnici ( Gustavo B2B ) Anthony Byron Prada ( Hotbox ) Themes: Online reservations – TheFork Supplies – Gustavo B2B Food delivery – Hotbox All the topics covered in this and the other articles related to the Digital Food Lab (Menu Intelligence and Digital Communication) , are also available in video mode at the Digital Food Lab Replay link . Online restaurant reservations .
The Fork The Fork , owned by Trip Advisor , is a website Germany Telegram Number Data and app to which more than 20 thousand restaurants in Italy are connected . The goal of this service is to allow people to find and choose a restaurant based on reviews, photos, average prices and other elements that allow the user to create realistic expectations about the available places. At the same time TheFork gives visibility to the restaurants registered on the portal . How has this online booking service evolved so much in a short time? The following considerations must be kept in mind: In Italy there are over 333 thousand active companies.
Food consumption outside the home in Italy constitutes 36% of total food consumption; In 2017, over 25 thousand businesses ceased their catering business; 97% of Italians use smartphones during daily breaks; 85% of Italians shop with their smartphone 57% of the EU digital population had visited at least one food-themed site in September 2018 58% of Italians choose the restaurant based on online reviews Once the scenario has been clarified, the reasons for the success of online booking apps appear clear and it is equally clear that restaurateurs must adapt to these systems to grow and survive. And if this was true in the pre-pandemic period, it is even more evident in the post-covid market.
The Fork The Fork , owned by Trip Advisor , is a website Germany Telegram Number Data and app to which more than 20 thousand restaurants in Italy are connected . The goal of this service is to allow people to find and choose a restaurant based on reviews, photos, average prices and other elements that allow the user to create realistic expectations about the available places. At the same time TheFork gives visibility to the restaurants registered on the portal . How has this online booking service evolved so much in a short time? The following considerations must be kept in mind: In Italy there are over 333 thousand active companies.
Food consumption outside the home in Italy constitutes 36% of total food consumption; In 2017, over 25 thousand businesses ceased their catering business; 97% of Italians use smartphones during daily breaks; 85% of Italians shop with their smartphone 57% of the EU digital population had visited at least one food-themed site in September 2018 58% of Italians choose the restaurant based on online reviews Once the scenario has been clarified, the reasons for the success of online booking apps appear clear and it is equally clear that restaurateurs must adapt to these systems to grow and survive. And if this was true in the pre-pandemic period, it is even more evident in the post-covid market.